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Kristi Crocker

Kristi Crocker Headshot (Feb 2022).jpg

Kristi Crocker recently returned to Villanova University as the Assistant Director of Graduate Business Alumni Engagement in the Villanova School of Business where she will be supporting alumni programming and outreach. Kristi joins VSB with over 20 years of strategic and partnership marketing, client services and event management experience. Most recently, Kristi served as Director, Partnership Strategy & Activation at POV Sports Marketing, leading sports sponsorship and event efforts for clients Firstrust Bank and College Ave Student Loans. 

  

Prior to joining POV, Kristi served as Vice President of Account Services for Alliance Marketing Partners for 13 years, leading promotional efforts, regional partnerships and event activation for premier clients Dunkin’ Donuts and Jefferson Hospital.  Kristi led AMP’s cross-functional account team and directed internal department efforts driven by partnership activations, event management, sports marketing, local store marketing, social media, PR and community relations. 

  

Kristi is a proud VSB alum, Class of 2000. She received a B.S. in Marketing, minor in Communications and holds an M.Ed. in Sport and Recreation Administration from Temple University. Kristi served as an adjunct professor in VSB, teaching their Sports Marketing “Business of Sport” course (2006-2013). 

  

Avid sports fans, Kristi and her husband Billy reside in Lafayette Hill, PA with their three children. 

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